Step into Play Lab PHX, Phoenix's ultimate free-roam VR destination, where you'll experience immersive adventures that let you physically walk, run, and explore. It's a fantastic spot for groups, perfect for unforgettable birthday parties, engaging date nights, or dynamic corporate team-building events. Expect cutting-edge wireless VR technology and a vast library of unique, immersive games designed for collaborative or competitive multiplayer fun. You'll definitely create lasting memories and get your heart racing!
Good to Know
Amenities
Parking
WiFi
Restrooms
Wheelchair Accessible
Accepts Card
Online Payments Only
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Private Events
VR Games
Team Building Activities
600 Sq Ft Arena
Pico 4 Ultra Headsets
Wi-Fi 7
Wireless VR Headsets
Dedicated Lounge Space
Who Can Visit
Minimum Age: 8+
Children Allowed
Hours & Location
monClosed
tueClosed
wed1:00 PM - 9:00 PM
thu1:00 PM - 9:00 PM
fri3:00 PM - 9:00 PM
sat11:00 AM - 9:00 PM
sun11:00 AM - 9:00 PM
Phoenix, United States
4647 E Chandler Blvd suite 7, Phoenix, AZ 85048, USA
Ratings & Reviews
4.9
39 Google reviews
The 5 most recent reviews, from Google.
Ryan Bodine
5.0
Dec, 2025
We went here for my son's birthday party and they had such a great time. The Play Lab offers a unique experience that sets themselves apart from the other "birthday in a box" options that are out there. If youre looking for a new experience and want to help out a small business, look no further!
Alona Nunez
5.0
Nov, 2025
Amazing experience!
It was my first time playing a VR game, and I absolutely loved it! The atmosphere was so friendly and welcoming, and the staff was incredibly helpful and attentive — they explained everything clearly and made sure we felt comfortable. My daughter and I had an unforgettable time together! I highly recommend this place and would definitely love to come back again.
Shashikala Balasubramanian
5.0
Oct, 2025
Took my 11year old and her friends for birthday celebration. Kids had a blast. In their words “this was the coolest thing ever”! We had a great time. Owners were very friendly and patient. Highly recommend this place to everyone.
Craig
5.0
Aug, 2025
Had a blast with my two adult sons! We were looking for something to do on a hot August day and discovered Play Lab PHX. We chose the 1 hour package and were able to play 4 games. The visual quality, open space, easy to use controllers and light-weight headsets made for a great time!
Each game had its own unique surprises. Our faves were Versus, Cops & Robbers and Enter the Duat (archery weapons in Egypt themed world).
Depth of field was great as well.
If you wear glasses, put the front of the headset on over your glasses first, then pull the back strap down.
Definitely recommend this for a unique team or family outing.
Games we played:
Versus (pvp laser tag)
Cops & Robbers Heist (futuristic fps co-op)
Omega Protocol (sci-fi fps co-op)
Enter the Duat (Egyptian fps co-op)
Shylo Benz
5.0
Aug, 2025
My boyfriend and I had SO much fun at Play Lab PHX! The virtual reality quality is amazing and it really puts you in a different place. This was such a fun night together. This fun isn’t just for kids! It was a great addition to our date night. We kept talking about how much fun it was after we left. I highly recommend checking it out!
People Also Ask
How does 'free-roam VR' work, and how is it different from other VR experiences?
Free-roam VR allows you to physically walk, run, and explore virtual worlds in a large 600 sq ft arena using wireless VR technology. It's a professional, location-based entertainment experience, unlike typical home systems or arcades, offering full-body tracking and unique games you can't find elsewhere.
Can I play by myself, or do I need a group?
All our games are designed for a minimum of two players. The experience is built for collaboration or competition, so gathering friends or family makes it much more enjoyable and creates shared memories.
What should I expect regarding session length and what's included?
Sessions are either 30 or 60 minutes of active VR gameplay, which includes a short briefing time of up to 5 minutes for equipment setup and safety. Our streamlined onboarding ensures you get maximum immersion and can play multiple games if time allows.
Is the VR equipment comfortable, especially if I wear glasses?
You'll wear a lightweight wireless VR headset designed for comfort, and most players forget they're wearing anything within minutes. We can accommodate most prescription glasses, though contact lenses are preferred for extended sessions to prevent fogging and enhance comfort.
Is this experience suitable for children and families?
Absolutely! Our experiences are suitable for ages 8 and up. We offer family-friendly games perfect for mixed-age groups, making it a unique bonding activity that gets everyone engaged and active.
What are the pricing options and packages available?
We offer various packages, including 30-minute and 60-minute sessions for two players, as well as exclusive arena access options for up to 4 or 6 players. We also have a 'BYO Party Package' for larger celebrations.
What is included in the 'BYO Party Package'?
The BYO Party Package includes 2 hours of private arena access, accommodating up to 12 guests with 6 playing at once, allowing unlimited turns. You can bring your own pizza, cake, and decorations, and we'll handle the cleanup, providing a dedicated private lounge for your group.