Archetype of the gun

Jason Merrill

5.0

May, 2025

I took the Intro Handgun class on May 10 (9am–1pm) as someone new to firearms. I’d only been to a range once before and wasn’t sure if I wanted to own a gun, so I signed up to get more comfortable and build confidence in a safe, structured environment. The instructors were excellent—clear, detailed, and focused on safety at every step, from the classroom to the range. They created a relaxed, welcoming atmosphere while maintaining a professional tone when it mattered. At the range, they quickly noticed my grip and stance, gave specific tips, and I saw an immediate improvement. This class is perfect for beginners or anyone considering owning a gun. I left feeling much more informed and confident. Highly recommend!

michael caudill

5.0

Apr, 2025

Had the opportunity to take a class with Erik, Daniel and the team of instructors and it was a great experience. They are certainly knowledgeable and helpful, but most importantly approachable, personable, professional, willing to teach, respecting your experience and deliver responses to questions without making you feel bad for not already knowing something you came there to learn. (Which should be inherent in teachers/trainers anyway, but they practice it). They had 5 or 6 additional helpers for the class size which was great to get different pointers and feedback from different perspectives. Again, all helpful and knowledgeable and seemed to care and engaged with what they were doing. Also had the opportunity to try about 10 different firearms which was most useful to inform my ultimate purchase. Try them all and choose what fits you. They gave no pressure to choose one over the other, but observed, asked for your feedback and offered recommendations. Hopefully I will provide a some constructive criticism from here. I originally found them from a web search and location of Shore Gallery for their classes, store and range but I’m still not sure what Archetype is in comparison to Shore (assume they are somehow business related, but branding consistency would make it clear for new customers). I know I wasn’t going in to buy a quick cup of coffee, and there are some decisions and a process, but the buying experience was a tad too long. They mentioned they are in a bit of a business transitional period so I’m willing to give that a pass. I was also with another person doing the same so understand some waiting is inherent. Overall, highly recommended, great people and the prior aggregate online reviews for Shore Gallery did not match my generally positive experience here.

Alexander Chaparro

5.0

Nov, 2024

I had an incredible experience during the one-on-one training session with Erik from Archetype of the Gun! He was extremely knowledgeable, thorough, and prioritized safety above all else. Erik's attention to detail and personalized approach made the session both enjoyable and highly effective. He covered essential techniques and practical skills, ensuring I felt confident and prepared. Whether you're a beginner or looking to refine your skills, Erik's training is outstanding. I highly recommend him and Archetype of the Gun to anyone serious about firearm safety and proper handling!

Manager Edge and Up

5.0

Jul, 2024

I recently participated in Dan and Erik's "force on force" firearms training class, and it was an outstanding experience. Their expertise and professionalism are unmatched, making this class a must for anyone getting into carrying or for those who already carry. Dan and Erik's deep knowledge of firearms safety, handling, and situational awareness is evident throughout the course. They create a supportive and safe learning environment, ensuring every student feels confident and prepared. The "force on force" class was particularly impressive. It provides realistic scenarios that challenge you to think and react under pressure, simulating real-life situations you might encounter while carrying. Dan and Erik offer clear, practical instruction and valuable personalized feedback, enhancing both your skills and your confidence. Whether you're new to carrying or have been carrying for years, I highly recommend this course. Dan and Erik's dedication to their students' success, combined with their engaging teaching style, makes this class an invaluable experience for anyone serious about their personal safety.

David Pop

5.0

Jul, 2024

I recently had the pleasure of taking a firearms training course with instructors Dan and Erik, and I cannot recommend them highly enough. From start to finish, the experience was outstanding. Dan and Erik are incredibly knowledgeable and experienced in firearms safety and handling. They made sure that every participant, regardless of their skill level, felt comfortable and confident. Their teaching style is patient and supportive, ensuring that everyone understands the material thoroughly before moving on. The course was well-structured and covered a wide range of topics, from basic safety principles to more advanced shooting techniques. Dan and Erik provided clear, step-by-step instructions and demonstrated each technique before allowing us to practice. They were always available to answer questions and offer personalized feedback. What impressed me most was their emphasis on safety. Dan and Erik made sure that every participant understood the importance of responsible firearm ownership and handling. They created a safe and controlled environment where everyone could learn and practice without feeling rushed or pressured. Overall, Dan and Erik are exceptional instructors who are passionate about what they do. Their expertise, professionalism, and dedication to their students make them stand out in the field. Whether you're a beginner or an experienced shooter looking to improve your skills, you won't find better instructors than Dan and Erik. Thank you, Dan and Erik, for an outstanding training experience!